A smarter way to give

Giving a gift of appreciated stock or securities is one of the smartest ways to give—allowing you to make an even bigger impact that costs you less.

Donating appreciated stock directly to Chicanos Por La Causa (CPLC) helps you save on two types of taxes. You can both eliminate your capital gains tax and claim an income tax deduction for the fair market value of the shares. This is a win-win for both you and CPLC.

In fact, some donors save 50%–70% of their gift in taxes. This makes a gift of stock one of the most tax-efficient ways to give.

Make a gift of stock online

You can donate shares directly to CPLC using our secure stock donation platform called DonateStock. Simply enter your brokerage information, select the shares you want to give, and DonateStock will instruct your broker to transfer shares to CPLC. Click the image below!

donate stock to Chicanos Por La Causa, Inc. on donatestock.com

FAQs about stock giving

What are the tax benefits of donating appreciated stock?

By donating stock rather than selling it, you will avoid paying capital gains tax. This is a tax on the profit made from the sale of an asset like stock. The tax rate on capital gains can be as high as 15%–20%. This means you could be giving 20% more than if you sold the stock and then made a cash donation.

Plus, your gift is eligible for an income tax deduction for the full fair-market value of the stocks.

Check out some examples of how this works.

Does it make sense to donate stock in this market?

Whether the market is up, down, or volatile, you can make a donation of appreciated stock without changing your portfolio. You can simply donate your appreciated shares and then purchase new shares within the same day. This has the benefit of resetting your cost basis at the current, higher prices—reducing future capital gains taxes. (The wash sale rule does not apply to charitable donations!)

Learn about other ways to give.